Steve Bottoms

As President, Chief Catalyst for CMOcatalyst | Aslan Capital Corporation I consult to and provide catalyst for marketing organizations - both client side and agency side.

Career began with the Financial Post as Regional Manager, Western Canada - responsible for market developmental and local office management. Joined Highwood Communications as an Account Manager overseeing the Panorama Resort Account. Was responsible for developing new business within the real estate and financial services category. Joined Financial Trustco Capital as their Vice President, Communications and Public Relations. At Financial Trustco was responsible for marketing communications for the firm's Trust Company, Commercial Real Estate Development, Retail Automotive, and corporate interface with the public markets. Joined Cooper Hayes Advertising where responsibilities were specific to overseeing primary accounts in apparel retail, retail automotive and financial services. Joined Watermark in 1990 and then acquired firm - establishing one of Western Canada's largest and most successful marketing, advertising and design firms. Sold Watermark in fall of 2010 to pursue other marcom related business opportunities.

President, CEO at Watermark Advertising Design

March 1990 - September 2010

Watermark creates compelling communications that bring brands to market with a core competency inAudience Insights … began as a non-agency advertising and design practice for clients that needed results ... is shifting from creating messaging to creating content at every stage of the customer experience.

President, CEO at Cooper Hayes Advertising

1983 - 1990

Chief Catalyst at MediaSphere Audience Alchemy

2010

Through AslanCapital Corp, I fund the MediaSphere Audience Alchemy project, which is focused on audience access and building marketing architectures. Begining as an incubator of marketing and media insights and engagement strategies within the digital space. It has evolved to advise on the creation of client specific media channels, and the promotion of consumer engagements, integrating all of the significant marketing platforms.

President, Chief Catalyst at CMO Catalyst | Aslan Capital Corp

2010

Agency Search, Agency Relationship Optimization, CMO Office Special Projects

President, CEO at Aslan Capital Corp

1990

Aslan Capital Corporation provides venture capital for marketing services organizations.

The University of Calgary

1974 – 1979

Lord Beaverbrook SHS

1970 – 1973

Cycling, Skiing, Family